Founder

BEN HOPE

Ben is the Founder of North of Now, where he works with ambitious organisations to create thought leadership that stands out, sparks conversation, and drives commercial impact.

His role spans company strategy, business development, client delivery and ensuring every campaign meets the highest standards of insight, creativity and relevance.

Ben has over a decade of experience in market research, B2B marketing and strategic communications, leading award-winning campaigns and collaborating with teams worldwide. Before founding North of Now, he was Campaigns Team Lead at H/Advisors Cicero, part of the Havas communications group and began his career at the global market research company Kantar, giving him a distinctive blended background in research and communications.

His drive to create North of Now came from listening to clients. Increasingly, he could hear they wanted thought leadership that was agile yet rigorous, capable of multiple dynamic launches in a year rather than a single, slow campaign.

At the same time, with LinkedIn feeds increasingly full of noise (much of it, AI-generated!), he saw the growing need for content rooted in authentic, human-led insight. Meeting that need became the mission and North of Now was born.

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